In years past you have likely seen the Apple commercials showing the cool, fun, tech savvy, Justin Long stating “I’m a Mac” followed by the nerdy, boring, suited John Hodgman stating “And I’m a PC”. The commercials were witty and very effective in landing the message: unless you are boring, and want to do nothing more with your computer than build spreadsheets and enter data, you should own a Mac. So effective in fact, that Microsoft retaliated with a series of “I’m a PC” ads designed to show everyday people, not just boring cubicle inhabiting drones, to be “PC’s”. Ultimately, the win for this marketing battle went to Apple, as their market share increased, and it suddenly became “cool” to own an Apple computer.
After months of rumors, speculation and discussion, one of the most important announcements in history was made on September 12. It dominated every conversation in the workplace, around the water cooler and in the classrooms. On that day, it was said that people were seen with an “extra hop in their step” and that birds seemed to chirp just a bit louder and with more glee. The sun was brighter than… ok, I guess that’s enough sarcasm. Yes, the iPhone 5 will be released this week. But, is it enough of an upgrade for you to replace your current iPhone? Will it cause Android users to switch their allegiance? What’s the big deal anyway?
Your computer is running slow, sluggish, and just downright terrible. What do you do? Most of the time the answer is “add more memory", but what type? The problem that many people have is determining what type of memory they actually need. There are many different types of memory that go into a computer. The primary memory that is utilized in a computer that most consumers would have to upgrade is hard drive memory, RAM, and video memory.
By now, most people have heard of Amazon’s Kindle Fire. If you are hearing about it for the first time, or have heard of it but don’t know much about it, keep reading. It is a very useful device that you may not yet realize you want.
To many people, buying a new computer is both an exciting and worrisome experience. The worrisome part tends to supersede the excitement as most people do not know what is important to the computer.
I am a techno-geek. Reading about the latest and greatest technology excites me, like a kid in a candy store. I love it all- the newest big screen TV’s, smart phones, computers, game consoles, and tablets. You name it, I am into it. I even love the challenge of confronting and fixing the growing pains that new technology can present.