According to health report on NBC's Today Show, it has become common for a spouse to sneak around on Netflix to watch shows couple's are supposed to be watching together.
Because the trend is becoming so common, Netflix has found a way to measure it. The company recently surveyed 2,068 adult Netflix users online and found that 12 percent confessed to “stream cheating” while 10 percent said they had been cheated on.
Many cheaters — 41 percent — have the decency not to spoil a scene for their partner. But only 14 percent would feel guilty enough to tell the truth, while 12 percent would re-watch a show and “fake it” as if it were their first time.
“We hear people say, ‘We made a pact, we were going to watch this together,’” says Jenny McCabe, director of public relations for Netflix.