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Posted: Tuesday, September 15, 2009 11:00 pm | Updated: 1:33 pm, Mon Apr 18, 2011.

Eurofresh gets an award for its marketing

Eurofresh Farms, a Willcox-based farming operation and a leading producer of greenhouse tomatoes, has won a 2009 Marketing Excellence award from Produce Business magazine for its recent "Arizona Grown" campaign.

Produce Business magazine awards retailers, restaurants, wholesalers, shippers and commodity organizations that connect with consumers in innovative ways. This year marks the 21st year the publication has sponsored the awards, a release said.

Eurofresh Farms created the Arizona Grown marketing campaign "to strengthen its identity as a locally operated company that provides great-tasting, safe products to Arizona consumers year-round," the release continued.

"The key strategy for this program was timing," said Eurofresh Farms chief executive officer Dwight Ferguson. "Food was a major news topic in 2008, especially because tomatoes were wrongly implicated in the nationwide salmonella outbreak. We quickly activated our regional marketing plan to restore consumer confidence in the food supply chain while the recall was fresh in the public's mind."

Eurofresh entered alliances with Fox Restaurant Concepts, which uses its produce, and Bashas' grocery stores in the effort.

OV eatery hosts an art show as part of birthday

An Oro Valley restaurant is hosting a second annual art show and sale featuring original paintings by Peruvian-born artist Wellington C. Marin.

The event is at El Burrito Patio Restaurant, 10420 West La Cañada, during the day Sunday, Sept. 27. It's part of the restaurant's month-long birthday celebrating 28 years in business in the Northwest.

Marin is a gifted artist, "capturing the splendor and colors of his native country," as well as "an integral part of the cooking staff at El Burrito Patio."

Hors 'd'oeuvres are being served.

RSVPs needed Friday for OV 'state of town'

Reservations for the 2009 Oro Valley State of the Town address, luncheon and mini expo are needed by this Friday, Sept. 18.

Mayor Paul Loomis addresses the community at the Tuesday, Sept. 29 event at the Hilton El Conquistador Golf and Tennis Resort. A "mini expo" is planned from 10 to 11:30 a.m. The address and luncheon run from 11:30 a.m. to 1:30 p.m., when the mini expo resumes.

The Northern Pima County Chamber of Commerce hosts the event. Other sponsors are Oro Valley Hospital and The Explorer.

Tickets are $45 for an individual, or $425 for a table of 10.

People may mail, phone or fax reservations with payments to the chamber office, by e-mail at events@the-chamber.com, by phone at 297-2191, or by fax at 742-7960.

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